Oklahoma Contemporary is pleased to offer CODED_COUTURE this summer, an exhibition that looks at the intersection of fashion and technology.
CODED_COUTURE offers a new definition of couture, using computer coding as the ultimate design tool for customizing clothing and accessories. The clothing in this exhibition can act as a lie detector, shift according to the viewer’s gaze and interact with social media such as Twitter.
CODED_COUTURE features the work of 10 international artist-designers whose inventive techniques are rooted in new technology. These practitioners each use coding as a key element, as part of the manufacturing process or as an interactive element while the garment is worn. They pioneer ways to communicate and connect with the wearer, gathering information that transforms the aesthetics of the work in substantial ways. The unique results, created in partnership with each individual wearer, go far beyond the mass-market approach of companies like Nike and Levi’s who offer customers the option to select from a limited palette of colors or patterns from a drop-down menu.
In this exhibition, design overlaps with art as an innovative form of creative expression. The garments in the exhibition are proposals for a future way of designing clothing, to fit the body and mind. The exhibition will include prototypes, drawings, sketchbooks and video projections. The exhibition also allows visitors to engage in the design process, using technology and their own data to develop new items of clothing. While futuristic in conception, the exhibition touches on many themes relevant to all fashion design today: identity, representation and how we relate to others through highly personalized fashion designs.
Featured projects include:
Other featured designers include: the collaborative team of Melissa Coleman, Leonie Smelt and Joachim Rotteveel (the Netherlands); Amy Congdon (UK); Cedric Flazinski (Paris, France); Mary Huang (China/New York); the collaborative N O R M A L S (France); Rebeccah Pailes-Friedman (New York); Simon Thorogood (Edinburgh, UK); and Alison Tsai (Taiwan/New York).
Oklahoma Contemporary will include a full schedule of programming for both adults and children, based on themes of design innovation and personal expression through fashion.
6:30-9 p.m. Saturday, August 5
For more information and to purchase tickets, please contact Jayme Phillips at firstname.lastname@example.org or (405) 951-0000.
Coded_Couture is organized by the Department of Exhibitions, Pratt Institute, Brooklyn, New York, and is curated by Ginger Gregg Duggan and Judith Hoos Fox of c² curatorsquared.
Marloes ten Bhömer
Nowhere, Ying Gao